SoundBurn strives to combine fire, sound and decor in a unique, artistic and engaging way. An early version worked well and was an attention grabber, but that really wasn't the intention. Too much a novelty, not enough character. It was one dimensional, felt incomplete and lacked that which would allow it to become a core part of the venue.
Subsequently, there has been much more focus on creating the environment, as opposed to just being in it. While there is now more "technology" and electronics, the emphasis is on the whole experience it creates and for that to expand the scope of the environment where it finds a home.
